Dependable
solutions for
shooting sports
Digital marketing, software,
AI and technical support
for the gun trade.
TECHNOLOGY
UNDERSTOOD
Our specialism is using marketing, technology, and AI to get businesses in the shooting industry to their absolute best.
We will help your business to be found, chosen, and loved using digital marketing for guns and shooting sports, specialist software for shooting grounds, gunrooms and coaches, and AI driven automation.
I want to find and do business with more new customers
A user friendly website, well optimised for Search (SEO), and a comprehensive online presence, will attract new customers and help to grow your income.
I want to do more with my existing customers
With the right tools and work to follow up with your existing customers, sending them targeted and useful content, you can maximise your repeat business.
I want to do accomplish more but I'm strapped for time
Using AI and Automation across your sales and marketing is a force multiplier, enabling you to do more with less, and have a greater impact on your market.
What drives me
“Shooting sports will grow when we can create exceptional experiences for everyone.”
LEARN
Use technology to grow your business with weekly resources.
Ideally, every business, each farm and country store, and shooting ground and gunroom, will use technology to share their brilliance and value with the widest possible audience.
They’re often short on time and careful with money so we don’t mess around. Everything we do is available here in a growing, free resource, or you can work with mk38 to do it for you.
Why shooting sports?
I love shooting and I have worked in cutting edge technology for twenty years. At the same time there is a real need in our industry to adapt. This can be done more quickly, and with better results, using technology. Finally, a huge number of people and businesses in the shooting industry regularly fall foul of challenges with digital security and social media.
Why did you choose mk38 as a name?
I learned to shoot locally at the Royal Berkshire Shooting School, where their school guns are Browning 525s. One day, searching for my first gun after securing my license I saw what I thought was a very beautiful 525 in the rack. It was an mk38 grade 5 sporter. I now shoot an mk38 Competition.
What kinds of digital marketing do you do?
Website deisgn and construction, search engine optimisation, automation, CRM setup, email marketing, digital PR, and AI integrations.
What does your software do?
Monty & Moose, part owner by two passionate shooters, is custom built to manage the complexities of shooting grounds, gunrooms, and coaching. We have modules for receptio, electronic point of sale, events, bookings, coaching, and inventory management.
How does AI work for shooting sports?
Like it or not AI is going to make the working world unrecognisable. The efficiecies that AI provides are even more impactful in shooting sports where time is always at a premium. Imagine being able to conduct your existing business processes faster, and connecting those processes together so there's no unneccesary administration.
