Marketing
that works for
shooting sports
Decisions driven by results.
Work priced clearly as projects.
Next steps when you're ready.
A deep love of shooting.
Digital marketing, AI, and technical support for the gun trade and shooting sports
Marketing services for shooting sports
Websites &
SEO
Fast, clear websites built for the shooting world.
Search engine optimisation that helps gunrooms, grounds, and makers get found.
Content &
Storytelling
Words, images, and film that show your brand at its best.
Content shaped by real knowledge of field sports and the countryside.
Automation &
Technology
CRM, email, and AI tools that save time and improve follow-ups.
Practical automation, security,
and straightforward support for
busy teams.
Getting found
online
Social Media for the Gun Trade
Free resources once a week
Clear, practical advice for shooting businesses, from SEO to social media, content, websites, automation, and AI. Short. Honest. No fluff. All written from inside the shooting world.
“Shooting sports will grow when we can create exceptional experiences for everyone.”
The what, who
and how
mk38 helps gunmakers, shooting grounds, the gun trade, and fieldsports lifestyle brands grow with clear, practical marketing. From one-off projects to running your full marketing function, we deliver websites, SEO, AI, paid ads, social media, and technical support that keeps your business moving forward.
We work inside the shooting world, with deep industry knowledge and connections across the UK and US markets. What we do best is creating the right mix of marketing and technology to help you find, attract, and retain great customers, sustainably.
FAQ
Who does mk38 specialise in working with?
mk38 specialises in supporting businesses across the gun trade, shooting sports, and wider countryside sector, including gunrooms, gunmakers, shooting grounds, instructors, lifestyle brands, equestrian businesses, and rural suppliers. Because I work inside these industries, I understand the customers, the regulations, the culture, and the challenges, which means your marketing connects faster and more effectively with the people who matter.
What makes mk38 different from a general agency?
Unlike general agencies, mk38 works exclusively within shooting sports and the countryside sector, combining deep industry knowledge with modern digital marketing, AI, and technical expertise. You don’t need to explain firearms law, customer behaviour, seasonality, or industry sensitivities, I already understand them. This saves time, reduces mistakes, ensures compliance, and produces marketing that actually resonates with the right audience.
Do you offer ongoing support?
Yes. mk38 provides both structured one-off projects and flexible ongoing support depending on what you need. Some clients want a single website, SEO project, or automation build; others prefer occasional help throughout the year or a regular partnership without the commitment of a long retainer. You can start small, get what you need, and scale support only when it benefits your business.
Can you modernise old systems?
Yes. mk38 helps shooting businesses modernise using practical AI tools, automation, and connected systems that speed up routine tasks, reduce admin, strengthen follow-ups, improve customer management, and free up time for running the business. Whether you want to streamline bookings, link disconnected processes, automate communication, or make sense of new technology, I can design solutions that fit how shooting businesses actually work.
What does it cost?
I offer clear project-based pricing for defined pieces of work, as well as hourly or day rates for flexible support or highly technical tasks such as SEO architecture, automation builds, or AI workflows. Costs depend on the scope and complexity of your project, and you can download the mk38 Rate Card for a complete breakdown of pricing options and example project fees.
